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Goafest set to host experts from the creative sector with a focus on ‘The Age of Adaptability’
JioCinema serves up a winning brand integration for Colgate
Agency Reporter’s Connected TV Asia Symposium – Bengaluru Edition 2024: An Insightful Triumph
Reliance announces the launch of ‘The Nod’—a digital lifestyle publication
McDonald’s experiences 56% store visit lift with mCanvas’ Footfall Attribution solutions
Zomato partners with SocioClout and Karmman Line to launch a Mother’s Day campaign worth remembering!
Madan Bahal, Prateek Bhardwaj, and Amit Sharma appointed as jury chairs for Abby Awards 2024 powered by One Show
DoubleVerify bolsters APAC leadership team, deepening its market footprint and setting the stage for AI-powered technology growth in the region
Rahul Mathew, Avinash Pandey, Malvika Mehra, Sudha Natarajan and Tista Sen appointed as Jury Chairs for Abby Awards 2024 powered by One Show
The Trade Desk unveils insights into India’s programmatic future with new industry report
Niraj Ruparel, Chandani Samdaria, Chandni Shah, Senthil and PG Aditya appointed as jury chairs for Abby Awards 2024 powered by One Show
White Square International Festival of Creativity extends deadline for nominations until May 15
Lemma refreshes its brand identity to position itself as a global omnichannel platform for emerging media
Advertising Rocks is set to electrify Goafest 2024
Pallavi Chakravarti, Raj Kamble and Mayuri Nikumbh appointed as Jury Chairs for Abby Awards 2024 powered by One Show
Goafest announces the opening of delegate registrations
AI Takes Center Stage in India: Kantar’s Insights on the Next Frontier of Innovation
Introducing the latest innovation from Havells India: Havells BLDC+ Fans, a pinnacle of technological advancement in energy-saving fans
Goafest 2024 unveils the festival theme – ‘The Age of Adaptability’
CommsAdda Celebrates National PR Day with a session on AI-Powered Crisis Communication
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FEATURED POSTS
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age
Elevating Monetization: APAC Mobile Publishers’ Path To Progress
Beyond the headlines: National PR Day spotlights India’s dynamic PR landscape
Unravelling the AI trends driving the future of marketing
Taking Commerce Media to the Next Level with Audience Extension and Offsite Advertising
Can AI-led user acquisition strategies redefine the next era of mobile advertising?
The significance of styling and dressing in the communication industry
The Transformative Impact of Generative AI on CTV Advertising
Balancing Act: Navigating Ethics and Impact in PR Campaigns
The Value of Marketing for New Companies Developing Mobile Apps
Decoding the Art and Science of Digital Storytelling for Brands
Navigating 2024: Key Advertising Trends for India
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FrontBenchers
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