Editorial Desk

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Havas Group acquires a majority stake in HRZN
Nickelodeon ushers into 2023 with its latest brand-new anthem, campaign #DoTheNickNick
Adfluence Hub launches campaign Tracker Tool & Instant Payment To Influencers
Wavemaker India releases Spotlight 23
34% Indians choose brands based on social media influencers’ suggestions: iCubesWire Survey
Eggfirst Chalo Rural India Conclave 2023 is a huge success
Taboola announces partnership with Network18 Media and Investments Limited
Mondelez India, Ogilvy Group win big at The Advertising Club’s EFFIE India Awards 2022
Dentsu India & Digital Behaviour Initiative at IIT Delhi launch ‘Adoption of XR technology in India’ report
Global advertising major Hakuhodo acquires stake in MA&TH Entertainment
Tata Tea Premium launches Lohri campaign, ‘Vaddi Khushiyaan De Tappe’ in association with Shehnaaz Gill
AdClub to conduct Effie India Awards 2022 on 13th January 2023
ZEE5 emerges as India’s top OTT app
Omnicom Media Group India launches OMNI Auto ROI Vault for optimized investment planning
UAE’s Phi Advertising goes Programmatic with Lemma 
Innocean India appoints Santosh Kumar as the new COO 
WICCI PR & Digital Marketing Council launches 2nd edition of the ‘I Lead’ Women Leadership Survey
Prega News launches new campaign #GuessNahiConfirmKaro for accurate pregnancy results   
MX Studios collaborates with Dubai Economy & Tourism, to bring an adventure-filled mini-series ‘A Spin Around Dubai’
With its latest campaign ‘Invest in Travel,’ Cleartrip aims to transform 2023 into a year of adventure, happy memories