Editorial Desk

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QYOU Media India launches its direct-to-consumer app, Q PLAY
AdLift ideates Naukri.com’s latest campaign- #MyKindaNaukri
Integral Ad Science’s latest report sheds light on how consumers perceive digital advertising during the festive season
Talkwalker and Khoros partner to deliver seamless social media management and listening services
Spinz rolls out ‘Scent-sational Flower Garden’ campaign for Durga Puja
CavinKare’s digital-first personal care brand Buds & Berries to launch 40+ products across key categories
Salud Beverages to launch NFT collection in association with Token Runway
Bélora Paris’ unique take on Karwa Chauth is ticking all the right boxes
RENAULT, Lemma, and Yahoo launch a programmatic DOOH campaign for RENAULT KIGER at airports
Tummoc’s latest campaign ‘Commute Kahani’ highlights daily musing and travel tales of commuters
PubMatic Puts Publishers in Control with Major OpenWrap Enhancements
Adidas launches scannable ad film ‘QR to Qatar’ for the FIFA World Cup with Ranveer Singh
Parle G partners with Redwolf to launch the Genius merchandise collection
Chingari powered by GARI announces partnership with Scope Entertainment to promote budding artists
Ventes Avenues launches its proprietary adtech platforms- Attrimob and Apptomizer
Criteo unveils new DSP- Commerce Max, to scale retailer audiences across the open internet
IAS integrates Good-Loop’s Green Media Technology to offer carbon emissions measurement for digital advertisers
Optiminastic launches its virtual office- Optiverse, strengthens its Metaverse-As-A-Service offering for brands
ABD launches new ‘ICONiQ White Whisky’ in Metaverse, ahead of its market launch
Mankind Pharma’s Epic Condoms launches new campaign ‘Make Love Epic’