Editorial Desk

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BCW India Group, WhiteKettle Consulting unveils CSP+ to enable brands steer with purpose
Laqshya Media Group expands its suite of services with the launch of NewsCoverage.in
MTV Beats unveils season 4 of Dil Beats with ‘Unfiltered Love’ as this season’s theme
Mankind Pharma, Interactive Avenues come together to create a digital-first product launch of ‘EPIC Condoms’ through their campaign #MakeItEpic
Finolex Cables unveils its brand refresh campaign featuring new brand ambassadors Kartik Aaryan, Kiara Advani
Blink Digital enters into NFTs, Metaverse with the launch of its Web3 vertical
How PHD Media harnessed Pixis’ AI Infrastructure to optimize lead generation for Škoda Auto India
Brillare unveils its latest consumer awareness campaign ‘Don’t be #NaturalFool’
FreshToHome launches #NoShortcuts, its brand new campaign featuring Ranveer Singh
Bumble’s latest OOH Campaign in India highlights dating dilemmas in a relatable manner
FCB India, Kinnect launch third phase of Project Streedhan
Stashfin launches new ad campaign #LiveBoundless to promote women’s financial inclusion
Q1 of 2022 registers 443 million seconds of Ad Volumes: Report
Prega News unveils second leg of #SheIsImperfectlyPerfect campaign with celebrity influencers
Tanishq’s latest campaign breaks the stigma around the ‘maternity wage penalty’; inspires moms to claim maternity break
upGrad’s latest campaign emphasizes the need for Professional Doctorate degree to maintain the competitive edge
In conversation with Anupriya Acharya, President, AAAI
Interview: Amin Lakhani, CEO, Mindshare South Asia on their win at Goafest Media Abby One Show Awards 2022
In conversation with Partha Sinha, President, The Advertising Club
In conversation with Rana Barua, Group CEO, Havas Group India & Chairman, Awards Governing Council of The ABBYs 2022