Editorial Desk

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More than 85% of eCommerce shoppers come from tier-II & below cities: Festive season report by WATInsights
Actimedia PR & Digital named as ‘Lifestyle Agency Of The Year’ by Agency Reporter
AliveNow to launch Newsfeed SmartApp Game for Jockey to promote its range of bras
Wonder Cement launches new TVC #EkPerfectShuruaat to showcase the spirit of new beginnings
Mankind Pharma ropes in Vijay Sethupathi as its brand ambassador
Adidas India launches the ‘Impossible Is Nothing’ campaign through the voice of Indian Cricketer, Rohit Sharma during a virtual press conference
Netflix India announces the launch of the latest season of Kota Factory on Quora through ‘Promoted Answers’ feature
Digital to increase the share of home appliance adspends from 55% in 2020 to 57% in 2023: Zenith’s home appliance adspends forecast 2021
IKEA announces its new integrated campaign in India across TV, OOH, Digital
To engage with gamers worldwide Dentsu unveils Dentsu Gaming in APAC
With the promise of safeguarding users, Truecaller launches campaign #DeshKaTruecaller
75% of parents rely on traditional word-of-mouth for recommendations to discover new content for their children: Akatsuki Survey
Tonic Worldwide’s insights division GIPSI releases the report ‘The rise and rise of E-Commerce in India’
Taproot Dentsu & Oppo launch digital campaign with Varun Dhawan
How JK Cement utilized conversation media marketing via Bobble AI to increase brand recall
Unwanted 21 Days comes up with the message ‘Pregnancy by choice’ on the occasion of World Contraception Day
Uni Cards launches its new campaign conceptualized by Dentsu Webchutney
Vitamin Stree, Project 39A launch latest film to present how society sees sexual assault victims
Switzerland Tourism rolls out its latest film featuring Roger Federer, Robert De Niro
upGrad upskills over 800 Adfactors PR employees in digital marketing