Editorial Desk

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ABBY Awards Powered by One Show Adds New Categories in 2024
Joy Personal Care onboards Shah Rukh Khan as brand ambassador for its face wash category
Teads expands exclusive global partnership with LG Ad Solutions for CTV Native inventory in India
Ideosphere selected to support Magnite’s communication programme in India
Fireball Whisky India unveils a campaign to celebrate cheating, created by That Hybrid Agency
The Advertising Club campaign elevates ABBY Awards powered by One Show 2024 prominence in the industry
In conversation with Rishi Pratim Mukherjee, Co-Founder & CEO at Jist Media
ad:tech New Delhi 2024: Uniting Technology, Marketing, and Innovation on March 13th and 14th at Yashobhoomi
India Today Group Integrates AI Anchor Sana in FICCI EY Report to Deliver Industry Insights
Wizikey catalyzes promotional news spends market with the launch of ‘Spotlight’
JioCinema & MS Dhoni join forces for an encore with TATA IPL 2024
PubMatic Partners with Internews to enable ad investment
Urban Company and Talented’s new ad advocates for the dignity of labour for women masseuses
Wonderchef breaks kitchen stereotypes with its latest campaign #CookTogether
Unleashing Interactive Brilliance: Connected TV’s Paradigm Shift in Viewer Engagement and Advertising Innovation
UNICEF India and Ayushmann Khurrana Celebrate Radio Excellence for Child Rights
86% of Indian Internet Users Avail OTT Entertainment Services: Report
MamyPoko Pants highlights #PowerofDeepSleep in its new campaign  
Merkle unveils 2024 Customer Experience Imperatives research report
India shifts to a new socio-economic classification system, ISEC