Brand Connect

Cookieless Future: Preparing for the Cookieless Marketing Ecosystem

It’s hard to imagine the internet without cookies. Though a critical tool in allowing us…

Overcoming challenges in OTT Advertising

Deepak Tahiliani of GroupM, Anita Nayyar of Zee5 & Amit Yadav of PubMatic help us…

Brands of Bharat – Tapping attention of the Bharat consumer (Episode 1)

In this special webinar in association with Nukkad by STAGE, we discuss strategies & best…

How well do you know OTT advertising?

In this webinar, Agency Reporter navigates the Indian OTT Ecosystem with Anil Pandit, Senior Vice…

What should Agencies do to drive Profitable Growth?

On the occasion of #WorldEntrepreneursDay, Agency Reporter, in association with Xebra – Business Financial Suite for…

Why Connection Counts In OTT

In recent times we’ve seen a sudden and rapid growth of CTV and OTT which…

The fifth episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

A glimpse into the marketing of Amazon Original Series Paatal Lok

A few weeks after its launch, Amazon Prime Video offers a glimpse into the unique marketing strategy behind…

The fourth episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

Road to recovery – Mobile to emerge as the ultimate hero

Covid19 has affected the entire advertising industry. The struggle is not just limited to cut…

The third episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

How are you selling your in-app inventory?

Did you say, in-app header bidding? In-app header bidding is nothing but when mobile publishers…

The second episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

The first episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

In-App Drives Mobile Video and Header Bidding Growth in Q4 2019 PubMatic Report

Major shift to apps and earlier shopping behavior drive increases in mobile volume and eCPM.…

Grit & Glory- The Mounting Story of Alex Honnold

When in search of some wise words, we often stumble upon the great quote by…

When Samsung Said ‘If Your Home Was Like Your Office’

In a series of content marketing case studies done on ScoopWhoop by various consumer brands,…

Upscale Your Marketing Game With Native Ads

Brand Connect Feature: With the huge rafting of digitally active, continuously growing generation, the present-day…

Decoding Marketing 2.0: How Newsfeed SmartApps is Helping Brands to Excel Through Branded Games

Exercising native advertising at its best, the Newsfeed SmartApps tries to combine branded content with…

Meet Wizikey: A Modern Tool to Mutually Connect PR and Content Marketing

In a bolstering attempt to create mutually exclusive story of PR and content marketing of…