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Campaigns
Wonder Cement launches new TVC #EkPerfectShuruaat to showcase the spirit of new beginnings
Adidas India launches the ‘Impossible Is Nothing’ campaign through the voice of Indian Cricketer, Rohit Sharma during a virtual press conference
IKEA announces its new integrated campaign in India across TV, OOH, Digital
With the promise of safeguarding users, Truecaller launches campaign #DeshKaTruecaller
Taproot Dentsu & Oppo launch digital campaign with Varun Dhawan
Unwanted 21 Days comes up with the message ‘Pregnancy by choice’ on the occasion of World Contraception Day
Uni Cards launches its new campaign conceptualized by Dentsu Webchutney
Vitamin Stree, Project 39A launch latest film to present how society sees sexual assault victims
Switzerland Tourism rolls out its latest film featuring Roger Federer, Robert De Niro
Vedix rolls out new digital marketing campaign featuring Kunal Kapoor
FreshToHome releases its ‘Totally Fresh’ campaign to encourage consumers to buy preservative-free meat, seafood
Social Panga launches ‘Aage Ka Kya Socha Hai’ campaign for Infinity Learn by Sri Chaitanya
With its new campaign #FindTheBalance, LinkedIn encourages Indian workforce to look beyond professional life
Prega News launches campaign #MyChoiceToGoodNews
Ants Digital launches a short film for Youva on the occasion of Teacher’s Day
Cult.fit combines humor, pop culture in its latest campaign – ‘Fitness is not an option’
ITC Vivel releases its new campaign #RespectWorkForHome to celebrate the unconditional contribution of homemakers
Gas-O-Fast announces influencer campaign featuring celebrities
SleepyCat launches #OwnYourComfort Campaign to create awareness about making comfort a priority
CaratLane launches its new campaign in association with BBH India
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FEATURED POSTS
Programmatic Buying is all about how we use data more efficiently to reach a target audience
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Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age
Elevating Monetization: APAC Mobile Publishers’ Path To Progress
Beyond the headlines: National PR Day spotlights India’s dynamic PR landscape
Unravelling the AI trends driving the future of marketing
Taking Commerce Media to the Next Level with Audience Extension and Offsite Advertising
Can AI-led user acquisition strategies redefine the next era of mobile advertising?
The significance of styling and dressing in the communication industry
The Transformative Impact of Generative AI on CTV Advertising
Balancing Act: Navigating Ethics and Impact in PR Campaigns
The Value of Marketing for New Companies Developing Mobile Apps
Decoding the Art and Science of Digital Storytelling for Brands
Navigating 2024: Key Advertising Trends for India
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FrontBenchers
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