Editor’s Take

Pepsi’s New Campaign Embraces this Summer’s Zeitgeist- SWAG
Pepsi’s Fading Marketing Glory, a Lesson for the Contemporaries?
7 Cricket World Cup Ads that Hit a 6
Political Advertising in India: A Tale of Communication, Competition & Coercion
This Year, Brands are Capitalising on Valentine’s Day by Being Distinctive, Not Different
6 Valentine’s Day Campaigns that Left Us Unimpressed
YONO SBI, The Latest Leader to Bank Upon Influencer Marketing
The Rise Of Controversial Advertising, A Hit Or Miss?
Nokia- A Story of Vision, Learning & Reinvention
Social Experiment Course–A Rigmarole of Marketing Desperation
Here’s Something We ‘Really Really’ Want You to Read
Review: Patanjali Paridhan Proudly Celebrates ‘Indiapan’ in its First Commercial
Does The Narrative of Social Responsibility Actually Work For Brands?
Branding Through Superheroes: The Overlooked Territory
Objectification of Women in Indian Ads – A Retrogression?
Best Marketing Campaigns Of All Times- Are You Giving The Next Hit?
Attention Marketers, Meet Voice Search – The Unavoidable Digital Marketing Revolution
Make Your Business An Instant Hit in 2019 With These Digital Marketing Strategies
Content Marketing Tricks for Millennials Decoded
Review : #StrongerEveryHour: Vodafone Idea New Ad Campaign, A Discrete Way To Reinforce Communication Strategy?
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