News

WPP to Launch Two Co-Location Campuses in India
IdeateLabs Launches Proprietary Digital Analytics Tool iCOGZ
WATConsult Bags Digital Mandate for Tata Group’s Croma
Viacom18 Partners with Film Heritage Foundation for the 5th Film Preservation & Restoration Workshop India 2019
TikTok: Latest Victim of Digital Policing?
Dentsu India Bolsters its Mumbai operations; Asheesh Malhotra to Head the Division
Chimp&z Inc Retains Playgard Condoms’ Digital Mandate
Dentsu X, Amnet Launch India’s First Programmatic In-Read Audio campaign for AMFI
Flipkart introduces ‘Flipkart Ideas’
DIGISOL Appoints Krushna Garkhede as Head of Marketing
IPG Mediabrands India & The Humsafar Trust #StandWithPride For LGBTQIA+ community’s
MRUC ANNOUNCES THE RELEASE OF IRS 2019Q2 DATA
Republic Media Network expands its global operations, launches in the UK
What Reliance JioFiber Means for the Already Overcrowded Indian OTT Space?
Influencers: The New Age Brand Endorsers
Did You #InformYourOpinion?
Brands At their Creative Best this Independence Day
HASBRO APPOINTS BLACK WHITE ORANGE AS INDIA AGENT
Dentsu Aegis Network Appoints Deven Dharamdasani as CEO, SVG Media
Isobar India Announces Key Elevations and Leadership Changes Across India
FEATURED POSTS
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age
Elevating Monetization: APAC Mobile Publishers’ Path To Progress
Beyond the headlines: National PR Day spotlights India’s dynamic PR landscape
Unravelling the AI trends driving the future of marketing
Taking Commerce Media to the Next Level with Audience Extension and Offsite Advertising
Can AI-led user acquisition strategies redefine the next era of mobile advertising?
The significance of styling and dressing in the communication industry
The Transformative Impact of Generative AI on CTV Advertising
Balancing Act: Navigating Ethics and Impact in PR Campaigns
The Value of Marketing for New Companies Developing Mobile Apps
Decoding the Art and Science of Digital Storytelling for Brands
Navigating 2024: Key Advertising Trends for India