Following the insightful Mumbai edition, where industry leaders, partners, and participants came together to chart the future of Connected TV, we’re thrilled to unveil the eagerly awaited Delhi edition of Season II of Connected TV Asia Symposium.
The overwhelmingly positive response from our esteemed attendees reaffirmed our commitment to pioneering innovation, setting new benchmarks, and fostering meaningful connections across the Asia-Pacific region. Get ready for an even more dynamic and impactful event, as we gear up to raise the bar yet again. Expect compelling discussions, cutting-edge insights, and a platform designed to propel the industry forward.
Category | Winner | Metal |
BEST CONNECTED TV CAMPAIGN – CREATIVE | MEDIASMART (AN AFFLE COMPANY) BRAND- LEVI’S AGENCY- OMD INDIA | Gold |
INTERACTIVE AVENUES BRAND- SPOTIFY INDIA | Silver | |
AAJ TAK BRAND- KENT RO | Silver | |
FRODOH BRAND- LENSKART AGENCY- STARCOM INDIA | Bronze | |
BEST CONNECTED TV CAMPAIGN – AWARENESS & REACH | MIQ BRAND- JBL (HARMAN INDIA) AGENCY- HAVAS MEDIA | Gold |
MEDIASMART (AN AFFLE COMPANY) BRAND- ETHNIX BY RAYMOND AGENCY- MADISON MEDIA | Silver | |
INTERACTIVE AVENUES BRAND- KOHLER INDIA PARTNER- SAMSUNG ADS | Bronze | |
BEST UPCOMING CONNECTED TV PLATFORM | Teads India | Gold |
Frodoh | Silver | |
Distroscale | Bronze | |
BEST CONNECTED TV ADTECH | MEDIASMART (AN AFFLE COMPANY) | Gold |
MIQ BRAND- ZEE5 | Silver | |
XAPADS BRAND- NEOM | Bronze | |
AMNET, DENTSU BRAND- BOSCH PARTNER- SAMSUNG ADS | Bronze | |
ADVERTISING PARTNER OF THE YEAR | XAPADS BRAND- NEOM | Gold |
DISTROSCALE | Silver | |
Doubleverify | Bronze | |
CONNECTED TV ADVERTISER OF THE YEAR | SPOTIFY INDIA | |
JBL (HARMAN INDIA) AGENCY- HAVAS MEDIA | ||
Kohler India | ||
NESTLÉ INDIA | ||
BEST MEASUREMENT TOOL | DOUBLEVERIFY | |
BEST FAST CHANNEL | AAJ TAK | |
CONNECTED TV THOUGHT LEADER OF THE YEAR | SIDDHARTH DABHADE | |
NIKHIL KUMAR | ||
PRABHVIR SAHMEY |
Time | Session Type | Topic | Speakers |
10:30 AM | Opening remarks | – | Rahul Puri, Founder at Agency Reporter |
10:35 AM | Panel Discussion 1 | The ‘Connect’ in Connected TV: Redefining the Viewing Experience for All Ages | 1. Niti Kumar, Chief Operating Officer at Starcom 2. Mayank Prabhakar, GM & Head – Digital Marketing at VIVO 3. Santosh Kumar, Chief Operating Officer at Innocean 4. Archana Agarwal, Vice President – Media at Airtel 5. Charu Malhotra, Chief Brand Officer & Group Head – Marketing at APL Apollo Group Moderator- Shradha Agarwal,Co-Founder & CEO at Grapes |
11:15 | Panel Discussion 2 | The Art of Viewer Acquisition in the Connected TV Ecosystem | 1. Gourab Banerjee, GM – Marketing & Head – Digital Marketing at Radico Khaitan Limited 2. Bhairavi Rangarajan, Head – Digital Marketing and MarComm at Kohler India 3. Shantanu Chauhan, Director – Marketing (D2C & Marketplaces) at Noise 4. Hansveen Kaur, Head – Brand Management & Digital Marketing at VoltasBeko Moderator-Raghav Bagai, Co-Founder at Sociowash |
11:55 AM | TEA/COFFEE BREAK – 15 mins | ||
12:10 PM | Whiteboard Session | Whiteboard Session Unveiling CTV’s Potential: A Whiteboard of Possibilities | 1. Rajiv Dubey, Senior General Manager & Head Of Media at Dabur 2. Anupam Tripathi, Media Head at Lenskart 3. Abbhishek Chadha, Executive Vice President at Interactive Avenues 4. Akhil Sethi, Head Of Digital Marketing at HARMAN 5. Gopa Menon, Head of Digital, – South Asia at Mindshare 6. Nitesh Trivedi, MIUI Lead – TV & Smartphone Partnership & Monetization at Xiaomi Technology Nikhil Kumar, Chief Growth Officer at Mediasmart (Moderator) |
12:50 PM | Spotlight Presentation | Ushering The New Era Of CTV Dominance [Jio Cinema] | Shridhar Venkataramana, Senior Director – Brand Solutions & Customer Marketing – Sports at Viacom18 Media Private Limited |
1:05 PM | LUNCH BREAK | ||
2:05 PM | Panel Discussion 3 | From Stadium to Screen: Navigating Sports Marketing Across CTV | 1. Saurabh Saini, Head – Digital Marketing & Communications at Havells 2. Avinash Tiwary, Head of Digital – North at Havas Media 3. Anadi Sharma, General Manager Marketing at Revolt Motors 4. Manas Gulati, Co-Founder & CEO at ARM Worldwide Moderator- Siddharth Dabhade, Managing Director at MiQ |
2:40 | Solo Presentation | Presentation Unraveling the Metrics Magic: Connected TV Advertising Under the Lens | Nachiket Deole, Head of Sales, India at DoubleVerify |
3:00 | Presentation | Precision Proof: Guiding CTV Measurement Towards Success | Bharat Khatri, Chief Digital Officer, APAC, Omnicom Media Group |
3:15 PM | Panel Discussion 4 | The CTV Rollercoaster: A ride through the past year | 1. Vini Soni, Associate VP at Aviva India 2. Anita Nayyar, Marketing Leader 3. Vijay Namboori, Sr. Sales Director at Lemma 4. Prashant Puri, CEO & Co-Founder at AdLift Moderator-Kushal Sanghavi, Digital Marketing Expert |
3:50 PM | Awards ceremony | CTV Advertising Awards | – |
In a world where screens reign supreme and living rooms become battlegrounds for marketing dominance, the Connected TV landscape has emerged as a game-changer, reshaping the way brands engage with audiences. To celebrate the pioneers, visionaries, and innovators driving this transformative medium forward, we are proud to announce India’s first-ever, exclusive Connected TV Advertising Awards- a platform dedicated to recognizing and rewarding excellence in CTV advertising.
With over 10 distinct categories meticulously crafted to honour outstanding achievements, these awards stand as a testament to the evolving landscape of Connected TV. From groundbreaking campaigns to pioneering strategies, these accolades will spotlight and applaud the visionaries shaping the future of advertising in the digital era.
- Best Measurement Tool: Recognizing the cutting-edge tool or technology driving precise and insightful metrics for Connected TV campaigns.
- Most Creative Connected TV Campaign: Celebrating the boldest, most imaginative campaigns that redefined creativity in the Connected TV landscape.
- Best Connected TV Campaign – Awareness & Reach: Honoring campaigns that most effectively expanded brand awareness and reached the target audience through Connected TV.
- Best FAST Channel: Acknowledging the top-performing Free Ad-supported Streaming TV channel for its content, engagement, and impact.
- Advertising Partner of the Year: Commending collaborative partners that exhibited exceptional support and innovation in advancing Connected TV advertising.
- Connected TV Advertiser of the Year: Celebrating advertisers demonstrating consistent excellence and innovation in leveraging Connected TV for advertising goals.
- Best Connected TV AdTech: Recognizing the most advanced and effective technological innovations driving Connected TV advertising strategies.
- Best Upcoming Connected TV Platform: Honoring the promising emerging platforms showing significant potential and innovation in the Connected TV space.
Individual Recognitions:
- CTV Thought Leader of the Year: Celebrating the individual whose pioneering thoughts and insights have significantly influenced the direction and evolution of Connected TV.
- Most Impactful Contributor in CTV Advertising – Male: Recognizing the male professional whose contributions have had a remarkable impact on the growth and advancement of Connected TV advertising.
- Most Impactful Contributor in CTV Advertising – Female: Acknowledging the female professional whose outstanding contributions have significantly shaped and elevated the Connected TV advertising landscape.
The CV Advertising Awards represent more than just recognition; they symbolize a celebration of creativity, resilience, and forward-thinking strategies that have transformed the industry.
Mark your calendars for 9th February 2024 for an evening of celebration, inspiration, and the crowning of industry trailblazers at this landmark event.