Editorial Desk

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LS Digital unveils CRAFT: A new approach to reimagining digital engagement
Actimedia PR & Digital joins travel lifestyle network’s global alliance of 25 independant agencies across 37 markets
Jindal Stainless launches a video on Diwali, urging people to #SwitchToStainless for a cleaner celebration
Havells Studio ropes in Janhvi Kapoor as brand ambassador
DoubleVerify extends media quality measurement on LinkedIn
Zepto to empower 500+ local artisans this festive season
DoubleVerify expands invalid traffic and viewability measurement to Spotify Video Ads
Viva ACP appoints Anil Kapoor as brand ambassador
Havas releases its 2024 Meaningful Brand Global report
DoubleVerify launches News Accelerator, empowering advertisers to tap into engaged news audiences while ensuring brand suitability
6E Shuffle: IndiGo and Spotify partner to introduce personalised playlists
Social Beat’s digital campaign for Fortune Foods during Ganesh Chaturthi using AI drives engagement
Digit Life Insurance announces Virat Kohli as brand ambassador
DoubleVerify to introduce pre-screen content controls on Meta, strengthening brand safety, suitability, and media performance
LS Digital and DataMorph partner to speed-up enterprise AI readiness
Dentsu unveils key 2025 media trends: The algorithmic era drives transformation
GADDA CO onboards Shaktimaan fame Mukesh Khanna as brand ambassador
Leaders in Live: A look at the rise of live sport streaming advertising with Foxtel Media
Sunsilk brings Kolkata’s trams to life with its durga puja campaign
Bank of Baroda announces partnership with Sachin Tendulkar as its global brand ambassador