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Bajaj Allianz General Insurance And WATConsult Have Launched A New Campaign Promoting The Use Of Helmets, #SayYesToHelmets.

Bajaj Allianz General Insurance And WATConsult Have Launched A New Campaign Promoting The Use Of Helmets, #SayYesToHelmets.

The quirky campaign aims to make people aware of the importance of wearing a helmet.

The 2 minutes 20-second long ad starts with a vlogger showing alternative ways to use a helmet as a bag and popcorn maker just when the policemen arrive on the scene. The policemen then in a very simple and direct language ask the viewers to use the helmet for its only purpose which is safety. As shared by Bajaj Allianz General Insurance & WatConsult, the idea came inline when Pune Traffic Police made it mandatory for all bikers to wear a helmet while riding from 1st January 2019 onwards.

Credits: 
Creative Team: Sahil Siddiqui, Sarthak Ghose, Niraj Jain, Lionel Quinny (They came up with Helmet Popcorn Maker) 

CS Team: Manika Juneja, Daniel David, Trishaela Nair, Varun Iyer and Vraajesh Kurup
Our FINANCE TEAM

Video Team: Denston Lewis,Omkar Divekar, Huzaifa Ali, Zeon Fernandes Bhavesh Dhanvani, Roushan Kumar,Savio Desouza,Prathamesh Patil  Esther, Shreyan

See Also

Design: Ameya Salvi

 

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