CHANDON India rolls out its refreshed brand identity
CHANDON rolls out its refreshed brand identity, for the first time since its inception.
According to the brand, its innovative new visual identity pays tribute to the brand’s winery community with its seven-point ‘star,’ representative.
“The pioneering spirit has been embedded within the CHANDON DNA since the birth of our Argentinean winery, in 1959. Since then, we continue to discover new methods and terroirs in the most unexpected lands to keep our sparkling wines at the top of the category – and this new visual identity is a representation of that. As a connection of global wineries, we are dedicated to this time-honored craft worldwide,” says Kaushal Khairnar, CHANDON India Winemaker.
CHANDON notifies that its dynamic new look mirrors the brand’s values while simultaneously delighting loyal consumers and attracting adventurous new shoppers with its eye-catching vertical design.
“The launch of our new brand identity heralds a new era at CHANDON, that is a direct reflection of the values we defend and protect – courage, collaboration, and inspiration,” shares Sibylle Scherer, Global President of CHANDON, adding, “Since 1959, we have never stopped. We are always pioneering, searching for unexpected lands, always innovating our techniques to delight our customers. Today, we are a happy and diverse community of explorers with winemakers of 7 nationalities across 6 countries spanning 4 continents. We are proud of how our brand has been evolving in the last 60 years and confident of its upcoming journey especially in India.”
Disclaimer: Information mentioned here has not been verified or endorsed by Agency Reporter and is in accordance with the press release shared by the company or their appointed representatives.