Relevancy Is One Of The Biggest Strength Of #Panchayat, And Boy, Did Gurgaon Disappoint, See For Yourself
With slightly above the magical number of 100 and the temperature almost at 10º, the audience at Gurgaon edition of Panchayat was on a different high. If in Mumbai we have put up a great show then in Gurgaon, we have put up a greater show.
No, it’s not like we are beating our own trumpet but look at it this way – there is a way in which meet ups and events in our industry have been happening and if we are breaking the stereotype and the industry folks are loving it, then everyone ought to know about it, isn’t right? Isobar, Group M, Cheil, Performix, Resultrix, Mudra, Auburn, iProspect, FoxyMoron, YNG Media, DNA Digital, Reliance Jio, Woodland, and our friends from some 37 other agencies marked their presence at Delhi NCRs first ever Panchayat. It definitely looked like, people were waiting for a nice, cosy and uninterrupted networking opportunity.
Just like last time, the panel discussion started around 20:45. The topic of discussion was Dos and Donts of Content Marketing. Esteemed panelists were, RP Singh, Chief Curator of CMS Asia as moderator, Pawan Soni, Head of Marketing at Nat Geo, Abhinav Dave, GM Marketing at Cinépolis India and Gopa Menon, Executive Vice President at Isobar.At around 11 PM in the night, many left but those who stayed back were the ones who were in a definite mood to party. All were high enough to do bhangra on some random english dance number. The show-reel is a proof that Delhi sure knows how to party.
The panel tried to burst myths around content marketing and find answers to questions surrounding the way content marketing is done. Watch the video below to get brands, agencies and publishers’ perspective on the topic.
The credit for putting up a great show goes to Vishnu Kant Gokul, Pratik Gupta, Ashutosh Harbola and the entire team at Agency Reporter. Next Panchayat is scheduled be held at Bangalore on 1st February, 2019. We will announce the details soon.