LATEST

DoubleVerify releases global insights report on the State of Streaming in 2025
Liqvd Asia’s AdLift launches new tool, Tesseract
Dish TV launches Dish Smart+ for Android TVs
Goafest 2025 unveils power-packed line-up of global icons, industry leaders & entertainment giants

GUEST ARTICLES

Connected TV is the new prime time  
Bridging the gender gap in India’s corporate landscape
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement

PR & COMMUNICATIONS

What to Consider When Hiring a PR Agency: Strategic Insights for Success
Ruder Finn Asia launches SONAR 5.5 AI-Powered Crisis Simulation Platform;
Wizikey catalyzes promotional news spends market with the launch of ‘Spotlight’
WPP unites BCW and Hill & Knowlton to create Burson
TERI partners with Kaizzen for World Sustainable Development Summit 2024 outreach
Havas India Companies certified are Great Place To Work® December 2023 – December 2024

EDITOR'S TAKE

UNICEF YuWaah’s Green Guardians recognise volunteering efforts of youth in combating climate change
Journalism vs PR: Who’s Really to Blame in Media Controversies?
Mahindra Group’s #SheIsOnTheRise Campaign: Celebrating Women’s Resilience and Achievements