Editorial Desk

1950 Articles Published | Follow:
RSPL Group’s Ghadi Detergent Celebrates India’s Everyday Moments with its new Campaign film, ‘Anokhe Desh Ke Anokhe Mael’
Hero MotoCorp reimagines prayer flags as first-aid for Himalayan bikers
Publicis Groupe India launches Publicis Digital Experience to power AI-led middle and after-funnel growth
Omnicom Media APAC Unveils 2026 Trends Report
In conversation with Udit Malhotra, Head of Marketing, Morris Garages India
Kaizzen strengthens its service offerings with the launch of Kaizzen AI Collective
In conversation with Sreeja Srinivasan, Founder of Sree Studio
The 2026 Digital Blueprint: From AI Experimentation to Operational Intelligence
Grapes Worldwide Unveils Three-Film Christmas Campaign Created Using Gen AI Platform Three Zinc
Hershey’s Lights Up Festive with its First 3D CTV Masthead in Collaboration with Frodoh
When India’s Laundry Woes Went Viral, The Story Behind Bosch’s #NoStringsAttached Cultural Wave
NEXad by Huella Services Launches SocialSync: India’s First Capability That Converts Social Posts into Premium CTV Ads in Under Two Hours
Frodoh delivers high impact 3D Masthead CTV campaign for Pee Safe on World Toilet Day
CloudTV Strengthens its Content line-up in collaboration with Swastik Stories
Jindal Stainless announces ‘JSL Saathi Pragati’, India’s largest loyalty programme for the stainless steel sector
Xapads Media Expands into LATAM
Lacto Calamine introduces Super Light Moisturiser with campaign ‘LIGHT NAHI, GO SUPER LIGHT’ celebrating weightless hydration this winter
Publicis Media Launches Spark Foundry India, a Full-Funnel Media Agency
Teads Predictive AI: Shaping the Future of Creative Effectiveness
Attention drives action | mCanvas x Lumen study shows high-attentionads boost engagement, recall, & intent