Editorial Desk

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CloudTV Strengthens its Content line-up in collaboration with Swastik Stories
Jindal Stainless announces ‘JSL Saathi Pragati’, India’s largest loyalty programme for the stainless steel sector
Xapads Media Expands into LATAM
Lacto Calamine introduces Super Light Moisturiser with campaign ‘LIGHT NAHI, GO SUPER LIGHT’ celebrating weightless hydration this winter
Publicis Media Launches Spark Foundry India, a Full-Funnel Media Agency
Teads Predictive AI: Shaping the Future of Creative Effectiveness
Attention drives action | mCanvas x Lumen study shows high-attentionads boost engagement, recall, & intent
Prime Video reaches 315 Million Monthly Ad-Supported Viewers Globally
Global ‘Fan Z’ Agency OS Studios Launches in India to Revolutionize the Gaming & Esports Experience
Is ChatGPT Traffic a Threat or an Opportunity? New Data Reveals the Surprising Answer
DoubleVerify Introduces DV AI Verification™ offering to Identify and Manage Agent Interactions and Avoid AI Slop
ButtonShift Unveils New Brand Campaign: “The Modern Workflow for Creative Teams”
Durex Redefines Protection with “The Other G-Spot”: Where Self-Love Sparks Early Breast Cancer Detection
Swastik launches India’s First Cultural Storytelling & Entertainment FAST Channel — where scale meets soul
Kargo and Vudoo Unite to Deliver Scalable, Shoppable AdFormats Across Premium Publisher Environments
Frodoh Joins Forces with CloudTV Ads to Expand CTV Advertising Reach Across India
Piramal Consumer Healthcare Redefines Storytelling with Micro Web Series for Lacto Calamine, Garnering Over 10 Million Views in 5 Days
AmritCem’s Dhalai Champion Campaign Sets a New Benchmark in the Cement Industry
NKN Media Celebrates Five Years of Growth
CTV completion rates hit ~91% for consumer electronics; Display CTRs rise to 0.39%: VDO.AI Study