The duo will be responsible to overlook the creative requirement of the current clients & pitches. Mithun brings in 12 years of experience and has joined from Scatter where he was Director – Content Strategy. Prior to scatter he was with Omnicom as Associate Media Director. He has worked on award winning campaigns for brands like Renault, Nissan, Monster.com, GSK, Perfetti and Cisco.
Viraj holds a decade of experience in handling creative mandates for brands like Ford, Coke, Sprite, Thums Up, Airtel. He has earlier worked with GTB (WPP’s integrated global agency for Ford), where he was a Creative Director and has had couple of other creative stints too.
Speaking on the new appointment, Himanshu Arya, Founder, Grapes Digital, said, “We welcome Mithun and Viraj on board. They bring lot of new ideas and tons of enthusiasm and we look forward to build some exciting campaigns together.”