Post-second wave – How to look at marketing for the rest of 2021

Agency Reporter hosted another insightful webinar as a part of its special segment, in association with MiQ. The webinar centered around the topic ‘Post-second wave – How to look at marketing for the rest of 2021’, hosted marketing and brands experts across sectors.

The panel included Prabhkiran Singh, Founder & CEO, Bewakoof.com; Sathvik Vishwanath, CEO & Co-Founder, Unocoin; Sudhir Kamath · CEO and Co-Founder, 9stacks and Ungli Games; Samriddh Dasgupta, VP- Marketing & New Brands, Bombay Shaving Company and Siddharth Dabhade, Managing Director, MiQ. It was moderated by Rahul Puri, Editor, and Founder, Agency Reporter.

The aim of the webinar was to discuss how the second wave of the pandemic brought about significant changes for each sector. The discussion focused upon the unprecedented changes that have taken place in the industry since 2020, the changes in consumer demand and sentiment, and how brands need to re-work and reevaluate their marketing strategies in the post-second wave era.

Watch here-