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Obituary: The Digital Street’s Prasanth Mohanachandran passes away

Mohanachandran was an evangelist, ardent music lover and created some memorable campaign for brands like Nokia, Unilever, Mentos and Cadbury.

Prasanth Mohanachandran, Founder and CEO at The Digital Street & AgencyDigi, passed away today morning at approximately 6 AM owing to sudden respiratory issues. He was 48.

Mohanachandran was known to be a great believer in the “Digital Economy” combined with sound business sense. Before forming two of his own digital agencies,  AgencyDigi & The Digital Street, Mohanachandran worked with Ogilvy for more than 11 years.

Rest in peace, Prasanth Mohanachandran.